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Destination Cloud Podcast
Re-imagining Media Workflows
Episode 11. Stop shipping media files. Unleash the power of cloud in production workflows from a single source of truth.

Earlier episodes
Browse the full archive of Destination Cloud. Find the conversations that matter most to you.
Episode 10: Total TV: From Linear and Digital to One TV Business
Robert Farazin (tvbeat) and Johan Liljelund (DanAds) on how broadcasters can move beyond fragmented linear and digital advertising.
About the episodeEpisode 9: AI won’t save you
Why most AI projects never scale, and what it really takes to scale AI that delivers impact.
About the episodeEpisode 8: Legacy Modernization: The Snooze Button You Can’t Afford
Why media and entertainment companies (and others) can’t afford to sit still on their legacy systems.
About the episodeEpisode 7: Why Media Organisations Need a Data Strategy
The key components of a successful data strategy for media companies, and practical advice on how to get started.
About the episodeEpisode 6: Getting up close and personal with AWS Personalize
A deep dive into the role AWS Personalize plays in helping organisations achieve the ultimate customer viewing experience.
About the episodeEpisode 5: Getting up close and personal with AI & ML
The potential of AI and ML for broadcasters worldwide, from churn prediction to metadata enrichment and personalisation.
About the episodeEpisode 4: From glass to glass: the use of metadata in the technical delivery of content
A deep dive into the benefits and potential of metadata for video consumption.
About the episodeEpisode 3: Media & Broadcast – what lies ahead for 2023?
TVBEurope’s Jenny Priestley and Merapar’s Klaus Seiler on what 2023 would mean for media operators and broadcasters.
About the episodeEpisode 2: Understanding Agility
Have you ever wondered whether agile is the right approach for you? How about Kanban, Scrum or even waterfall?
About the episodeEpisode 1: Destination Cloud
Is it a particle or is it a wave? Is your business operating in a ‘wagile’ way? The first episode of the series.
About the episode