Whitepapers
Whitepapers and guides
Practical guides from our engineers and consultants. No registration required.

The Future of TCO 2025
How composable, AI-native OTT platforms drive real business outcomes. A 38-page report by Merapar and Accedo on redefining total cost of ownership when content costs rise, churn is hard to contain and user expectations move faster than platforms can adapt.
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Transforming Data into Competitive Advantage
Data is one of the most valuable assets a business has, yet most organisations are overwhelmed by it. The steps to a strategy that uses it.
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How to harness the power of AWS Personalize
Most OTT services want recommendations to lift viewership and catalogue breadth. How to deliver them quickly, at scale and with ease.
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Changing the game with Metadata
How content providers and broadcasters use descriptive metadata to stay competitive, and what complicates getting those services to viewers.
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Serverless first
Serverless-first is more than a technology strategy. Where the advantages lie for teams that need to innovate, scale and launch fast.
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Customer Data Platforms for direct to consumer media organisations
Customer Data Platforms reshaped e-commerce. What they offer media companies, and what to weigh before adopting one.
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Organisational Agility: how to optimise your organisation and culture
Agile works when it is considered in relation to people, culture, technology and process together — not adopted as a set of ceremonies. A practical look at maturity levels, common blockers in traditional organisations, and how to build a team that sustains it.
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